You have the relationships. We give you the resources to get a good result.
Most shops in this town run on relationships and a small crew, and take the research, the creative and the coalition work as it comes.
The things a client asks for that nobody wants to staff full time.
We are that capacity, under your name, on the accounts where it matters. The client stays yours and you present the work.
The room on a named fight
Who funds the members, who already lobbies them, which seats are turning over. Sourced, and built to hand to a client on your letterhead.
Creative, web, video, materials
Campaign sites, leave-behinds, podcasts, infographics. Your brief, your timeline, your name on it.
People with an actual line
Not logos on a letter. Supporters who already have a relationship with the member the fight turns on.
“Lobbying is a delicate balance of influence and communications. I really appreciate Highview’s tactical delivery of the right message to key policymakers at the right time to set the stage and then amplify our lobbying efforts. Their expertise has been invaluable to my clients’ success.”
Jennifer SnyderPartner, Capitol Advocacy
We do not lobby the Legislature directly, and we do not solicit the clients we meet through you. That is the whole arrangement and it has not changed.
Some of them are a board, one staffer and a lobbyist.
You can win the bill and still lose the account. An association that cannot answer its own members, hold its board together, or fund the fight it just asked you to run gets harder to serve every year. None of that is work a lobby firm is built to take on.
Russell runs two. He is executive director of the California Rental Housing Association and of the California African American Water Education Foundation: the organization itself, not the advocacy.
The staff the org does not have
Board and committee work, member communication, the annual calendar. The things that fall over when nobody owns them. Under the association’s name, reporting to its board.
What the advocacy runs on
PACs, member drives, institutional giving from public agencies. An association that can pay for a fight is a client who can retain you through one.
Smaller association to a real one
The board, the bylaws, the committee structure and the member base that make an association worth lobbying for.
“We were a smaller association looking to develop a presence in Sacramento. Today, we are the State’s leading voice for rental housing providers in the Capitol and at the ballot box, thanks to Highview Strategies. Their political foresight helped us prepare for threats and secure major policy changes for our members.”
Sid LakireddyFormer President, California Rental Housing Association
Same arrangement as everything above, and running an association does not bend it. You keep the advocacy. We run the organization behind it.
Some fights decide whether you keep the client.
Most of the calendar does not work this way. Then a bill moves the wrong direction, the client starts asking what the plan is, and the honest answer is that the plan has not changed since January. That is the fight worth spending something extra on.
While there is still room
Not when things are fine and not the week of the vote. Call when losing has become more expensive than sharing. There is almost always more room at that point than it feels like from inside it.
The room on that one fight
Who funds the members you need, who already lobbies them, and the actor nobody looked for. With sources, so you can hand it over under your own name.
The client stays yours
You keep the relationship and you present the work. We are not going to be in the room asking for their business later.
Tell us about the account.
If you want to talk through an issue, a bill, a seat or an opponent, we are happy to have that conversation before anybody signs anything.
Or just name the sector. We will pull the filings and show you who already lobbies the people you need, on a call, with nothing owed either way.